Other contributions will come from the Jack Ma Foundation and the Joe Tsai Foundation (PRC)
The women’s soccer world cup has just ended, but the news continues. In particular, the news comes from China, where Alipay has announced an initiative to support the long-term development of women’s football in China. The initiative plans to allocate 1 billion RMB over the next decade to make the sport more sustainable and accessible to girls and women throughout China.
The Alibaba universe allocates the funds for the initiative. On the one hand, the initiative is funded by the Alipay Foundation, a charity fund dedicated to promoting social inclusiveness. On the other hand, other contributions will come from the Jack Ma Foundation and the Joe Tsai Foundation (PRC), established in 2018 by the co-founder and executive vice president of the Alibaba group Joe Tsai.
The money will be paid in four main areas to provide full long-term support
The money will be located in four main areas to provide full long-term support: improving the performance of the Chinese women’s national football team; accident prevention and treatment and career development of withdrawn players; technical development and training for coaches; youth development.
The Alipay Foundation, the Jack Ma Foundation, the Joe Tsai Foundation and the Chinese Football Association will manage the use of the funds in practice. The project guidelines come from the two-year Alipay program to support girls’ football in the autonomous counties of Qiongzhong Li and Miao, Hainan province, from where several girls entered the national youth teams.
Alipay will also support girls’ football in rural China
Eric Jing, President and CEO of Ant Financial Services Group, an affiliate of Alibaba Group and Alipay operator, said: “In the last two years, I have seen from the Qiongzhong girls that football has brought them not only physical and technical skills. “It has also opened the door to greater opportunities for life and opportunities, as well as tenacity and fighting spirit. This has strengthened our determination to expand our support and enable greater development and innovation in women’s and women’s football in China.”
Separately, the Alipay Foundation also announced The Wind Rider Project, an initiative dedicated to supporting girls’ football in rural China.
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