Case Studies

Cifnews International > Case Studies

Case Studies: latest updates

Case Studies

“Made in China 2025” : Targets In Three Phases

“Made in China 2025”, China’s plan to shake up the high-tech world,  is aimed at increasing…

14/09/2018

Case Studies

China Consumer Electronics Market Trend Report for the first half of 2018

China’s consumer electronics industry has shown an upward trend in consumption upgrades and new retail,…

16/08/2018

Case Studies, China News

Over 350,000 Chinese female consumer buy 12 bags a year

  Chinese women’s self-awareness began in the early 1990s. In the past, the stereotype that…

07/08/2018

Case Studies

Starbucks is no longer popular in China?

  Starbucks 2018 global third-quarter revenue increased 11.5% (6.31 billion USD), profits increased 23.3% (850…

31/07/2018

Case Studies

“Health and Happiness”: is Alisports turning Chinese into sport lovers?

From a vision to real life through internet: how is possible to combine sport and…

30/07/2018

Case Studies, China News

Young Chinese consumers are the main consumers of luxury goods

  In addition to focusing on the young people market, luxury brands are accelerating the…

26/07/2018

Case Studies

Digital Marketing Case Studies: Globalising Chinese Brands

  Case Study: How do Chinese brands successfully build their own brands on the Amazon Marketplace?…

24/07/2018

Case Studies

“The Colours of Italian Beauty”: Alibaba Meets The Italian and European Cosmetic Industry In Milan

The first cosmetic European conference organised by the B2C marketplace Tmall Global and its consumer…

23/07/2018

Case Studies, China News

Chinese movie stars face salary restrictions

China’s tax officials have handed some of its biggest domestic stars a pay cut.  …

01/07/2018

Case Studies, Platforms & Hi-Tech

Google invests in JD: e-commerce platforms accelerate internationalization

During this year‘s  618 shopping holiday, orders through JD.com amounted to $25.6 billion, or around…

28/06/2018