CCEE reveals all of China’s 2018 e-commerce and internet trends


More and more foreign businesses are eyeing China as an attractive potential market for their products, but e-commerce trends are still difficult to understand. Hangzhou CCEE will help companies understand the market and enlarge their business in China.


The future is e-commerce, and now business means e-commerce. As China’s internet sector has an increasing influence on the world at large, all eyes are on the Dragon’s current and future role in cyberspace. But what about China’s 2018 e-commerce and internet trends?

The O2O movement is in full swing in China, with Tencent and Alibaba having invested significantly in developing unmanned stores that integrate with mobile payment platforms, and Kaola and JD building brick-and-mortar e-commerce. What used to sound like a contradiction is now an exciting reality – and a huge investment opportunity.

Actually Alibaba and Tencent are making strides to digitize the remaining 85% of China’s retail and reach the 60% offline consumer population.

The big e-commerce players are targeting grocery stores first. Alibaba has 25 unmanned Hema Supermarket stores with plans to open 30 more. recently opened an unmanned supermarket, 7Fresh, in Beijing and plans to open 1000 more.


Not only O2O and New Retail, China is leading digital financial sector. Why using cash when you can pay just scan your QR code on your phone?


The cashless future is here – in China. Mobile payments soared last year, reaching US$12.8 trillion from January to October last year. That figure is a record for the Asian continent, surpassing the dollar amount of transactions in all twelve months of 2016.

Why the popularity of mobile payments in China? Society as a whole increasingly revolves around the use of mobile phones – China is the world’s largest internet and mobile phone market. Other sectors that have been readily adopted are grocery and restaurant delivery via mobile, as well as ridesharing, financial services, and online retail.

The number of transactions has increased at an exponential rate, increasing from US$3.8 billion to over US$97 billion from 2013 to 2016 according to the Payment and Clearing Association of China.

WeChat Pay and Alipay allow consumers to skip cash, checks, and credit cards by loading money from their bank accounts onto their mobile payment accounts. And merchants have responded in kind, with everyone from corner store owners to monks at Buddhist temples accepting cashless deposits.


CCEE Hangzhou will show you all latest news about digital and high-tech release connected to cross-border e-commerce.  


The Hangzhou China Cross-border E-commerce Exhibition (CCEE) will be in June 2018, with a forecasted attendance of 50 thousand visitors from all over China and abroad. E-business means China, and CCEE mission is to connect companies and vendors to satisfy the needs of increasingly high-speed and interconnected global market.

CCEE was established in 2017 and its events are dedicated to factories, buyers, e-commerce operators and third-party service providers from all over the world, covering the whole supply chain. That’s why next June thousands of industry professionals will attend the Hangzhou China Cross-border E-commerce Exhibition organized by Cifnews in Hangzhou, Chinese “Silicon Valley”.




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