social commerce

Cifnews International > social commerce

E-commerce Platforms

Social Networks are Outdated. It is the Social Commerce Era

Traditional e-commerce is outdated, as well as social networks. A new trend has emerged in…

04/10/2019

E-commerce Platforms

Focusing on its Users, Pinduoduo Has Become China’s New E-Commerce Giant

Pinduoduo is not the new kid on the block anymore. From lower-tier cities, it has…

02/10/2019

Market Insights

E-Commerce in China: an Ever-Changing Experience

A different target audience, an evolving market, and e-commerce platforms aimed at entertaining instead of…

23/08/2019

Business Stories

Global Success is Not Enough. TikTok Now Wants to Grow Further

As a Chinese short-video app, TikTok achieved global popularity reaching 500 million monthly active users…

16/08/2019

Business Stories, E-commerce Platforms

Exporting Social Commerce: from China to M17 ‘HandsUP’ Platform

When it comes to online shopping, not only has China set a new model but…

15/07/2019

Business Stories, E-commerce Platforms

Meipai Short Video App: a History of Setbacks and Success

From being the most popular short-video app in China, Meipai lost many users in favor…

18/06/2019

Market Insights

Four Trends Shaping the Future of E-commerce in China

China’s e-commerce trade volume reached $4.58 trillion in 2018. With over 50 billion packages delivered…

10/06/2019

E-commerce Platforms

Marketing in China for Western Brands. Social-Commerce or Live-Streaming?

When marketing in China, focusing just on one e-commerce platform is not enough. Western brands…

24/05/2019

Tech Innovation

Pinduoduo invests billions in marketing agricultural products

The e-commerce platform rivaling Alibaba and Tencent through social commerce in second and third-tier cities…

26/04/2018